Above-Market Philanthropy: Why Profit for Good Can Surpass Normal Returns
Picture this: You’re buying an event ticket or a jar of pasta sauce at its usual price. Instead of lining random shareholders’ pockets, your purchase helps fund malaria prevention or educational programs.
From Charity Choice to Competitive Advantage: The Power of Profit for Good
Imagine a world where every purchase you make helps save lives or protect the environment. This is the promise of Profit for Good (PFG) businesses.
How to amplify the world’s donation dollars with Profit for Good | Brad West | TEDxTaftAvenue
Solving big world problems like extreme poverty, factory farming, and environmental degradation through a business model, Profit for Good.
What is Profit for Good?
A very simple way of thinking about Profit for Good Businesses is that it is like a normal business, except charities are in the position that shareholders are in normal businesses. This is to say, profits, or the money a business makes minus its costs, benefit charities.